Similar colors View all →
Pure Blue
#072AC8
Sapphire
#2563EB
Pure Blue
#0000FF
Blue Violet
#5865F2
Electric Blue
#3B82F6
Royal Blue
#4169E1
Deep Navy
#000080
Navy Blue
#1E3A8A
Sky Blue
#60A5FA
Dodger Blue
#1E90FF
Lavender Blue
#93C5FD
Misty Blue
#DBEAFE
Azure
#0EA5E9
"Pure Blue"
Blue · Winter
🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Pure Blue pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #072AC8
RGB rgb(7, 42, 200)
HSL hsl(229°, 93%, 41%)
CMYK C:97% M:79% Y:0% K:22%
Luminance 0.0559
WCAG Accessibility
On white 9.66:1
Aa — #072AC8
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 2.17:1
Aa — #072AC8
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#072AC8 #CAA607
Analogous
#078CCA #072AC8 #4507CA
Triadic
#072AC8 #CA072B #2BCA07
Split-comp.
#072AC8 #CA4507 #8CCA07
Tetradic
#072AC8 #CA078C #CAA607 #07CA45
Monochromatic
#A6B5F7 #4967EE #1232BF #0D2591 #07134B
Suggested palettes for this hue.
Red Passion View all →
Vintage Sepia View all →
Neon 90s View all →

  
Discover more colors View all →
Royal Blue
#4169E1
Sapphire
#2563EB
Navy Blue
#1E3A8A
Dodger Blue
#1E90FF
Sky Blue
#60A5FA
Deep Navy
#000080
Electric Blue
#3B82F6
Azure
#0EA5E9
🔄 Converter ♿ Contrast 🌈 Gradient