"Pure Blue"
Blue · Winter
🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Pure Blue pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#072FD9
RGB
rgb(7, 47, 217)
HSL
hsl(229°, 94%, 44%)
CMYK
C:97% M:78% Y:0% K:15%
Luminance
0.068
WCAG Accessibility
Aa — #072FD9
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #072FD9
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#072FD9
#DAB307
Analogous
#0797DA
#072FD9
#4A07DA
Triadic
#072FD9
#DA072D
#2DDA07
Split-comp.
#072FD9
#DA4A07
#97DA07
Tetradic
#072FD9
#DA0797
#DAB307
#07DA4A
Monochromatic
#B4C0F8
#5672F0
#1235CE
#0E29A0
#081759
Suggested palettes for this hue.