🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#120101
RGB
rgb(18, 1, 1)
HSL
hsl(0°, 89%, 4%)
CMYK
C:0% M:94% Y:94% K:93%
Luminance
0.0006
WCAG Accessibility
Aa — #120101
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #120101
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#120101
#011313
Analogous
#13010A
#120101
#130A01
Triadic
#120101
#011301
#010113
Split-comp.
#120101
#01130A
#010A13
Tetradic
#120101
#0A1301
#011313
#0A0113
Monochromatic
#C91818
#6E0D0D
#120202
#000000
#000000
Suggested palettes for this hue.