🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#1790BF
RGB
rgb(23, 144, 191)
HSL
hsl(197°, 79%, 42%)
CMYK
C:88% M:25% Y:0% K:25%
Luminance
0.2427
WCAG Accessibility
Aa — #1790BF
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #1790BF
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#1790BF
#C04616
Analogous
#16C09B
#1790BF
#163BC0
Triadic
#1790BF
#C01690
#90C016
Split-comp.
#1790BF
#C0163B
#C09B16
Tetradic
#1790BF
#9B16C0
#C04616
#3BC016
Monochromatic
#B1DFF1
#5BBBE1
#218BB5
#196A8A
#0D3849
Suggested palettes for this hue.