Similar colors View all →
Pure Blue
#191ABD
Pure Blue
#0000FF
Blue Violet
#5865F2
Deep Navy
#000080
Royal Blue
#4169E1
Sapphire
#2563EB
Navy Blue
#1E3A8A
Amethyst
#6D28D9
Deep Violet
#7C3AED
Night Indigo
#4C1D95
Vibrant Mauve
#8B5CF6
Soft Lavender
#A78BFA
Pale Violet
#C4B5FD
"Pure Blue"
Blue · Winter
🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Pure Blue pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #191ABD
RGB rgb(25, 26, 189)
HSL hsl(240°, 77%, 42%)
CMYK C:87% M:86% Y:0% K:26%
Luminance 0.0434
WCAG Accessibility
On white 10.92:1
Aa — #191ABD
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.92:1
Aa — #191ABD
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#191ABD #BEBE19
Analogous
#196BBE #191ABD #6B19BE
Triadic
#191ABD #BE1919 #19BE19
Split-comp.
#191ABD #BE6B19 #6BBE19
Tetradic
#191ABD #BE196B #BEBE19 #19BE6B
Monochromatic
#B2B2F0 #5D5DDF #2323B3 #1B1B88 #0E0E48
Suggested palettes for this hue.
Pop Art View all →
Night Velvet View all →
Gradient Sunset View all →

  
Discover more colors View all →
Soft Sky Blue
#87CEEB
Deep Navy
#000080
Azure
#0EA5E9
Navy Blue
#1E3A8A
Sky Blue
#60A5FA
Steel Blue
#B0C4DE
Electric Blue
#3B82F6
Royal Blue
#4169E1
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