🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#196599
RGB
rgb(25, 101, 153)
HSL
hsl(204°, 72%, 35%)
CMYK
C:84% M:34% Y:0% K:40%
Luminance
0.118
WCAG Accessibility
Aa — #196599
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #196599
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#196599
#9A4C19
Analogous
#199A8D
#196599
#19269A
Triadic
#196599
#9A1966
#669A19
Split-comp.
#196599
#9A1926
#9A8D19
Tetradic
#196599
#8D199A
#9A4C19
#269A19
Monochromatic
#98C7E7
#459AD3
#226491
#184867
#0A1D29
Suggested palettes for this hue.