🧠 Psychology
Color of trust and stability. Evokes professionalism, security and serenity.
✨ Uses
Finance, banking, enterprise, software, social networks.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#287BAF
RGB
rgb(40, 123, 175)
HSL
hsl(203°, 63%, 42%)
CMYK
C:77% M:30% Y:0% K:31%
Luminance
0.179
WCAG Accessibility
Aa — #287BAF
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #287BAF
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#287BAF
#AF5B28
Analogous
#28AF9F
#287BAF
#2837AF
Triadic
#287BAF
#AF287B
#7BAF28
Split-comp.
#287BAF
#AF2837
#AF9F28
Tetradic
#287BAF
#9F28AF
#AF5B28
#37AF28
Monochromatic
#B9D7E9
#6BAAD1
#3278A4
#265C7D
#143142
Suggested palettes for this hue.