🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#28B9E9
RGB
rgb(40, 185, 233)
HSL
hsl(195°, 81%, 54%)
CMYK
C:83% M:21% Y:0% K:9%
Luminance
0.4158
WCAG Accessibility
Aa — #28B9E9
Secondary text
✗ AA
✗ AAA
✗ AA Large
Aa — #28B9E9
Secondary text
✓ AA
✓ AAA
✓ AA Large
All harmonies
Complementary
#28B9E9
#E95A2B
Analogous
#2BE9B9
#28B9E9
#2B5AE9
Triadic
#28B9E9
#E92BB9
#B9E92B
Split-comp.
#28B9E9
#E92B5A
#E9B92B
Tetradic
#28B9E9
#B92BE9
#E95A2B
#5AE92B
Monochromatic
#0A303D
#197594
#36B3DD
#62C4E4
#A3DCEF
Suggested palettes for this hue.