🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#2988AF
RGB
rgb(41, 136, 175)
HSL
hsl(197°, 62%, 42%)
CMYK
C:77% M:22% Y:0% K:31%
Luminance
0.2148
WCAG Accessibility
Aa — #2988AF
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #2988AF
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#2988AF
#AE4E29
Analogous
#29AE91
#2988AF
#2945AE
Triadic
#2988AF
#AE2988
#88AE29
Split-comp.
#2988AF
#AE2945
#AE9129
Tetradic
#2988AF
#9129AE
#AE4E29
#45AE29
Monochromatic
#B9DBE9
#6CB4D0
#3383A3
#27647C
#153542
Suggested palettes for this hue.