🧠 Psychology
Fresh and soothing color. Evokes clarity, communication and technological innovation.
✨ Uses
Tech, health, communication, SaaS, media.
Tip
Azure pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#2B90B7
RGB
rgb(43, 144, 183)
HSL
hsl(197°, 62%, 44%)
CMYK
C:77% M:21% Y:0% K:28%
Luminance
0.2425
WCAG Accessibility
Aa — #2B90B7
Secondary text
✗ AA
✗ AAA
✓ AA Large
Aa — #2B90B7
Secondary text
✓ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#2B90B7
#B6522B
Analogous
#2BB698
#2B90B7
#2B49B6
Triadic
#2B90B7
#B62B8E
#8EB62B
Split-comp.
#2B90B7
#B62B49
#B6982B
Tetradic
#2B90B7
#982BB6
#B6522B
#49B62B
Monochromatic
#C1DFEB
#73B8D3
#3689AB
#2A6A84
#173B4A
Suggested palettes for this hue.