Similar colors View all →
Alizarin
#481510
Alizarin
#C0392B
Brick Red
#B22222
Mahogany
#A94442
Indian Red
#CD5C5C
Sienna Brown
#A0522D
Dark Red
#8B0000
Dark Brown
#4E342E
Imperial Red
#E63946
Saddle Brown
#8B4513
Rust
#C2410C
Pure Red
#FF0000
Hot Chocolate
#D2691E
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #481510
RGB rgb(72, 21, 16)
HSL hsl(5°, 64%, 17%)
CMYK C:0% M:71% Y:78% K:72%
Luminance 0.0163
WCAG Accessibility
On white 15.1:1
Aa — #481510
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.39:1
Aa — #481510
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#481510 #104247
Analogous
#471027 #481510 #473010
Triadic
#481510 #104714 #141047
Split-comp.
#481510 #104730 #102747
Tetradic
#481510 #274710 #104247 #301047
Monochromatic
#CD6056 #91342B #431814 #1B0A08 #000000
Suggested palettes for this hue.
Dark UI View all →
Matcha Tea View all →
Electric Vibes View all →

  
Discover more colors View all →
Pure Red
#FF0000
Flash Red
#FF4757
Imperial Red
#E63946
Brick Red
#B22222
Dark Red
#8B0000
Alizarin
#C0392B
Indian Red
#CD5C5C
Mahogany
#A94442
🔄 Converter ♿ Contrast 🌈 Gradient