Similar colors View all →
Alizarin
#481815
Alizarin
#C0392B
Mahogany
#A94442
Indian Red
#CD5C5C
Brick Red
#B22222
Sienna Brown
#A0522D
Dark Brown
#4E342E
Dark Red
#8B0000
Imperial Red
#E63946
Brown
#795548
Saddle Brown
#8B4513
Rust
#C2410C
Pure Red
#FF0000
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #481815
RGB rgb(72, 24, 21)
HSL hsl(4°, 55%, 18%)
CMYK C:0% M:67% Y:71% K:72%
Luminance 0.0174
WCAG Accessibility
On white 14.82:1
Aa — #481815
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.42:1
Aa — #481815
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#481815 #154447
Analogous
#47152B #481815 #473115
Triadic
#481815 #154718 #181547
Split-comp.
#481815 #154731 #152B47
Tetradic
#481815 #2B4715 #154447 #311547
Monochromatic
#C46A64 #8D3B35 #431C19 #1E0C0B #000000
Suggested palettes for this hue.
Vintage Sepia View all →
Danger Red View all →
Deep Ocean View all →

  
Discover more colors View all →
Dark Red
#8B0000
Imperial Red
#E63946
Mahogany
#A94442
Indian Red
#CD5C5C
Alizarin
#C0392B
Pure Red
#FF0000
Brick Red
#B22222
Flash Red
#FF4757
🔄 Converter ♿ Contrast 🌈 Gradient