Similar colors View all →
Alizarin
#48190E
Alizarin
#C0392B
Brick Red
#B22222
Sienna Brown
#A0522D
Saddle Brown
#8B4513
Dark Brown
#4E342E
Rust
#C2410C
Hot Chocolate
#D2691E
Burnt Sienna
#E8651A
Dark Red
#8B0000
Mahogany
#A94442
Indian Red
#CD5C5C
Deep Amber
#EA580C
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #48190E
RGB rgb(72, 25, 14)
HSL hsl(11°, 67%, 17%)
CMYK C:0% M:65% Y:81% K:72%
Luminance 0.0176
WCAG Accessibility
On white 14.78:1
Aa — #48190E
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.42:1
Aa — #48190E
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#48190E #0E3E48
Analogous
#480E21 #48190E #48360E
Triadic
#48190E #0E4819 #190E48
Split-comp.
#48190E #0E4836 #0E2148
Tetradic
#48190E #21480E #0E3E48 #360E48
Monochromatic
#D06A53 #943C29 #441C13 #1C0B08 #000000
Suggested palettes for this hue.
Pastel 80s View all →
Arctic Tundra View all →
Deep Ocean View all →

  
Discover more colors View all →
Pure Red
#FF0000
Crimson
#DC143C
Flash Red
#FF4757
Brick Red
#B22222
Indian Red
#CD5C5C
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Alizarin
#C0392B
🔄 Converter ♿ Contrast 🌈 Gradient