🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Rust pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#491702
RGB
rgb(73, 23, 2)
HSL
hsl(18°, 95%, 15%)
CMYK
C:0% M:68% Y:97% K:71%
Luminance
0.0172
WCAG Accessibility
Aa — #491702
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #491702
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#491702
#02354B
Analogous
#4B0210
#491702
#4B3C02
Triadic
#491702
#024B18
#18024B
Split-comp.
#491702
#024B3C
#02104B
Tetradic
#491702
#104B02
#02354B
#3C024B
Monochromatic
#EE652B
#A53B0D
#471906
#180802
#000000
Suggested palettes for this hue.