🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#620C62
RGB
rgb(98, 12, 98)
HSL
hsl(300°, 78%, 22%)
CMYK
C:0% M:88% Y:0% K:62%
Luminance
0.0356
WCAG Accessibility
Aa — #620C62
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #620C62
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#620C62
#0C640C
Analogous
#380C64
#620C62
#640C38
Triadic
#620C62
#64640C
#0C6464
Split-comp.
#620C62
#38640C
#0C6438
Tetradic
#620C62
#64380C
#0C640C
#0C3864
Monochromatic
#E05CE0
#B422B4
#5E125E
#330A33
#000000
Suggested palettes for this hue.