🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#681009
RGB
rgb(104, 16, 9)
HSL
hsl(4°, 84%, 22%)
CMYK
C:0% M:85% Y:91% K:59%
Luminance
0.0312
WCAG Accessibility
Aa — #681009
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #681009
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#681009
#096167
Analogous
#670932
#681009
#673E09
Triadic
#681009
#09670F
#0F0967
Split-comp.
#681009
#09673E
#093267
Tetradic
#681009
#326709
#096167
#3E0967
Monochromatic
#E66056
#BA261C
#62140F
#350B08
#000000
Suggested palettes for this hue.