🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#690AB7
RGB
rgb(105, 10, 183)
HSL
hsl(273°, 90%, 38%)
CMYK
C:43% M:95% Y:0% K:28%
Luminance
0.0656
WCAG Accessibility
Aa — #690AB7
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #690AB7
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#690AB7
#58B80A
Analogous
#120AB8
#690AB7
#B80AAF
Triadic
#690AB7
#B86A0A
#0AB86A
Split-comp.
#690AB7
#AFB80A
#0AB812
Tetradic
#690AB7
#B8120A
#58B80A
#0AAFB8
Monochromatic
#CB9AF4
#9C3EEA
#6913AE
#4D0E81
#24073C
Suggested palettes for this hue.