Similar colors View all →
Plum
#690C77
Pop Violet
#9333EA
Plum
#7E22CE
Night Indigo
#4C1D95
Deep Violet
#7C3AED
Amethyst
#6D28D9
Magenta
#E91E8C
Lilac
#E8D5F5
Barbie Pink
#EC4899
Vibrant Mauve
#8B5CF6
Fuchsia
#F472B6
Deep Pink
#FF1493
Soft Lavender
#A78BFA
"Plum"
Purple · Spring
🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #690C77
RGB rgb(105, 12, 119)
HSL hsl(292°, 82%, 26%)
CMYK C:12% M:90% Y:0% K:53%
Luminance 0.0445
WCAG Accessibility
On white 10.94:1
Aa — #690C77
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.92:1
Aa — #690C77
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#690C77 #1A790C
Analogous
#340C79 #690C77 #790C51
Triadic
#690C77 #796A0C #0C796A
Split-comp.
#690C77 #51790C #0C7934
Tetradic
#690C77 #79340C #1A790C #0C5179
Monochromatic
#D66AE7 #B321CA #651372 #3E0B46 #040104
Suggested palettes for this hue.
Dragonfruit View all →
Matcha View all →
Rose Gold View all →

  
Discover more colors View all →
Amethyst
#6D28D9
Plum
#7E22CE
Pale Violet
#C4B5FD
Pop Violet
#9333EA
Night Indigo
#4C1D95
Soft Lavender
#A78BFA
Deep Violet
#7C3AED
Blue Violet
#5865F2
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