🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#701B99
RGB
rgb(112, 27, 153)
HSL
hsl(280°, 70%, 35%)
CMYK
C:27% M:82% Y:0% K:40%
Luminance
0.0634
WCAG Accessibility
Aa — #701B99
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #701B99
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#701B99
#44981B
Analogous
#301B98
#701B99
#981B83
Triadic
#701B99
#986E1B
#1B986E
Split-comp.
#701B99
#83981B
#1B9830
Tetradic
#701B99
#98301B
#44981B
#1B8398
Monochromatic
#CC99E6
#A347D1
#6B248F
#4D1A66
#1F0A29
Suggested palettes for this hue.