🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#70281C
RGB
rgb(112, 40, 28)
HSL
hsl(9°, 60%, 27%)
CMYK
C:0% M:64% Y:75% K:56%
Luminance
0.0475
WCAG Accessibility
Aa — #70281C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #70281C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#70281C
#1C626E
Analogous
#6E1C38
#70281C
#6E511C
Triadic
#70281C
#1C6E28
#281C6E
Split-comp.
#70281C
#1C6E51
#1C386E
Tetradic
#70281C
#386E1C
#1C626E
#511C6E
Monochromatic
#D58D81
#B44E3C
#672D22
#411C16
#080303
Suggested palettes for this hue.