🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Brown pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#714D40
RGB
rgb(113, 77, 64)
HSL
hsl(16°, 28%, 35%)
CMYK
C:0% M:32% Y:43% K:56%
Luminance
0.0903
WCAG Accessibility
Aa — #714D40
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #714D40
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#714D40
#406572
Analogous
#72404C
#714D40
#726740
Triadic
#714D40
#40724E
#4E4072
Split-comp.
#714D40
#407267
#404C72
Tetradic
#714D40
#4C7240
#406572
#674072
Monochromatic
#CBBAB4
#A18378
#695249
#4B3A34
#1E1715
Suggested palettes for this hue.