🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#720203
RGB
rgb(114, 2, 3)
HSL
hsl(359°, 97%, 23%)
CMYK
C:0% M:98% Y:97% K:55%
Luminance
0.0362
WCAG Accessibility
Aa — #720203
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #720203
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#720203
#027472
Analogous
#74023D
#720203
#743902
Triadic
#720203
#047402
#020474
Split-comp.
#720203
#027439
#023D74
Tetradic
#720203
#3D7402
#027472
#390274
Monochromatic
#F34F51
#CD0E11
#6E0809
#3E0405
#000000
Suggested palettes for this hue.