🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#720422
RGB
rgb(114, 4, 34)
HSL
hsl(344°, 93%, 23%)
CMYK
C:0% M:96% Y:70% K:55%
Luminance
0.0371
WCAG Accessibility
Aa — #720422
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #720422
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#720422
#047154
Analogous
#710458
#720422
#711E04
Triadic
#720422
#217104
#042171
Split-comp.
#720422
#04711E
#045871
Tetradic
#720422
#587104
#047154
#1E0471
Monochromatic
#EF527C
#C91343
#6B0A24
#3D0614
#000000
Suggested palettes for this hue.