🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#72469A
RGB
rgb(114, 70, 154)
HSL
hsl(271°, 37%, 44%)
CMYK
C:26% M:55% Y:0% K:40%
Luminance
0.1016
WCAG Accessibility
Aa — #72469A
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #72469A
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#72469A
#6F9A47
Analogous
#48479A
#72469A
#9A4798
Triadic
#72469A
#9A7247
#479A72
Split-comp.
#72469A
#989A47
#479A48
Tetradic
#72469A
#9A4847
#6F9A47
#47989A
Monochromatic
#D7CBE1
#A48ABC
#71528E
#573F6E
#31233E
Suggested palettes for this hue.