🧠 Psychology
Neutral and timeless color. Evokes elegance, sobriety and minimalism.
✨ Uses
UI design, backgrounds, typography, professional interfaces.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#736976
RGB
rgb(115, 105, 118)
HSL
hsl(286°, 6%, 44%)
CMYK
C:3% M:11% Y:0% K:54%
Luminance
0.1517
WCAG Accessibility
Aa — #736976
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #736976
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#736976
#6D7769
Analogous
#6D6977
#736976
#776973
Triadic
#736976
#777469
#697774
Split-comp.
#736976
#737769
#69776D
Tetradic
#736976
#776D69
#6D7769
#697377
Monochromatic
#D6D6D6
#A3A3A3
#707070
#575757
#303030
Suggested palettes for this hue.