🧠 Psychology
Warm and optimistic color. Evokes creativity, joy and enthusiasm.
✨ Uses
Food marketing, secondary CTAs, warm design, children.
Tip
Khaki pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#736B4A
RGB
rgb(115, 107, 74)
HSL
hsl(48°, 22%, 37%)
CMYK
C:0% M:7% Y:36% K:55%
Luminance
0.1475
WCAG Accessibility
Aa — #736B4A
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #736B4A
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#736B4A
#4A5273
Analogous
#73564A
#736B4A
#67734A
Triadic
#736B4A
#4A736B
#6B4A73
Split-comp.
#736B4A
#4A6773
#564A73
Tetradic
#736B4A
#4A7356
#4A5273
#734A67
Monochromatic
#CBC9BD
#9F9984
#6A6553
#4D4A3D
#22211B
Suggested palettes for this hue.