🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#740AC0
RGB
rgb(116, 10, 192)
HSL
hsl(275°, 90%, 40%)
CMYK
C:40% M:95% Y:0% K:25%
Luminance
0.0768
WCAG Accessibility
Aa — #740AC0
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #740AC0
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#740AC0
#57C20A
Analogous
#190AC2
#740AC0
#C20AB3
Triadic
#740AC0
#C2750A
#0AC275
Split-comp.
#740AC0
#B3C20A
#0AC21A
Tetradic
#740AC0
#C2190A
#57C20A
#0AB2C2
Monochromatic
#D3A3F5
#A747EB
#7414B8
#570F8A
#2B0845
Suggested palettes for this hue.