🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#740F04
RGB
rgb(116, 15, 4)
HSL
hsl(6°, 93%, 24%)
CMYK
C:0% M:87% Y:97% K:55%
Luminance
0.039
WCAG Accessibility
Aa — #740F04
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #740F04
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#740F04
#046B76
Analogous
#760432
#740F04
#764904
Triadic
#740F04
#047610
#100476
Split-comp.
#740F04
#047649
#043276
Tetradic
#740F04
#327604
#046B76
#490476
Monochromatic
#EF6657
#CD2613
#70150A
#410C06
#000000
Suggested palettes for this hue.