🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#741BAB
RGB
rgb(116, 27, 171)
HSL
hsl(277°, 73%, 39%)
CMYK
C:32% M:84% Y:0% K:33%
Luminance
0.0727
WCAG Accessibility
Aa — #741BAB
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #741BAB
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#741BAB
#53AC1B
Analogous
#2C1BAC
#741BAB
#AC1B9B
Triadic
#741BAB
#AC741B
#1BAC74
Split-comp.
#741BAB
#9BAC1B
#1BAC2C
Tetradic
#741BAB
#AC2C1B
#53AC1B
#1B9BAC
Monochromatic
#D1A8EB
#A655D8
#7225A2
#551B79
#290D3A
Suggested palettes for this hue.