🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Magenta pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#764F71
RGB
rgb(118, 79, 113)
HSL
hsl(308°, 20%, 39%)
CMYK
C:0% M:33% Y:4% K:54%
Luminance
0.1054
WCAG Accessibility
Aa — #764F71
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #764F71
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#764F71
#507755
Analogous
#695077
#764F71
#77505E
Triadic
#764F71
#727750
#507277
Split-comp.
#764F71
#5E7750
#507769
Tetradic
#764F71
#776950
#507755
#505E77
Monochromatic
#CFC4CD
#A18C9E
#6D5A6B
#51434F
#272026
Suggested palettes for this hue.