🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7728BC
RGB
rgb(119, 40, 188)
HSL
hsl(272°, 65%, 45%)
CMYK
C:37% M:79% Y:0% K:26%
Luminance
0.0888
WCAG Accessibility
Aa — #7728BC
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7728BC
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7728BC
#6EBD28
Analogous
#2D28BD
#7728BC
#BD28B8
Triadic
#7728BC
#BD7828
#28BD78
Split-comp.
#7728BC
#B8BD28
#28BD2D
Tetradic
#7728BC
#BD2D28
#6EBD28
#28B8BD
Monochromatic
#DAC4EE
#A975D7
#7734B2
#5D288A
#35174F
Suggested palettes for this hue.