🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#772AC8
RGB
rgb(119, 42, 200)
HSL
hsl(269°, 65%, 47%)
CMYK
C:41% M:79% Y:0% K:22%
Luminance
0.0956
WCAG Accessibility
Aa — #772AC8
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #772AC8
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#772AC8
#7AC62A
Analogous
#2A2DC6
#772AC8
#C32AC6
Triadic
#772AC8
#C6752A
#2AC675
Split-comp.
#772AC8
#C6C32A
#2DC62A
Tetradic
#772AC8
#C62A2D
#7AC62A
#2AC6C3
Monochromatic
#DDCCF0
#A97DD9
#7636BA
#5D2A92
#371957
Suggested palettes for this hue.