🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7742A0
RGB
rgb(119, 66, 160)
HSL
hsl(274°, 42%, 44%)
CMYK
C:26% M:59% Y:0% K:37%
Luminance
0.1022
WCAG Accessibility
Aa — #7742A0
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #7742A0
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#7742A0
#6A9F41
Analogous
#47419F
#7742A0
#9F4199
Triadic
#7742A0
#9F7641
#419F76
Split-comp.
#7742A0
#999F41
#419F47
Tetradic
#7742A0
#9F4741
#6A9F41
#41999F
Monochromatic
#D8C9E3
#A786C1
#754C94
#5A3B72
#332140
Suggested palettes for this hue.