🧠 Psychology
Neutral and timeless color. Evokes elegance, sobriety and minimalism.
✨ Uses
UI design, backgrounds, typography, professional interfaces.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#77637F
RGB
rgb(119, 99, 127)
HSL
hsl(283°, 12%, 44%)
CMYK
C:6% M:22% Y:0% K:50%
Luminance
0.1445
WCAG Accessibility
Aa — #77637F
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #77637F
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#77637F
#6A7E63
Analogous
#69637E
#77637F
#7E6378
Triadic
#77637F
#7E7663
#637E76
Split-comp.
#77637F
#787E63
#637E69
Tetradic
#77637F
#7E6963
#6A7E63
#63787E
Monochromatic
#D7D5D7
#A4A1A5
#716E72
#575558
#312F31
Suggested palettes for this hue.