🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#791BAD
RGB
rgb(121, 27, 173)
HSL
hsl(279°, 73%, 39%)
CMYK
C:30% M:84% Y:0% K:32%
Luminance
0.0771
WCAG Accessibility
Aa — #791BAD
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #791BAD
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#791BAD
#4EAC1B
Analogous
#311BAC
#791BAD
#AC1B96
Triadic
#791BAD
#AC791B
#1BAC79
Split-comp.
#791BAD
#96AC1B
#1BAC31
Tetradic
#791BAD
#AC311B
#4EAC1B
#1B96AC
Monochromatic
#D4A8EB
#AA55D8
#7625A2
#581B79
#2A0D3A
Suggested palettes for this hue.