🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7930AB
RGB
rgb(121, 48, 171)
HSL
hsl(276°, 56%, 43%)
CMYK
C:29% M:72% Y:0% K:33%
Luminance
0.0894
WCAG Accessibility
Aa — #7930AB
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7930AB
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7930AB
#61AB30
Analogous
#3D30AB
#7930AB
#AB309F
Triadic
#7930AB
#AB7A30
#30AB7A
Split-comp.
#7930AB
#9FAB30
#30AB3D
Tetradic
#7930AB
#AB3D30
#61AB30
#309FAB
Monochromatic
#D8C0E8
#A975CC
#783BA0
#5C2D7B
#321943
Suggested palettes for this hue.