🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7A1AAD
RGB
rgb(122, 26, 173)
HSL
hsl(279°, 74%, 39%)
CMYK
C:29% M:85% Y:0% K:32%
Luminance
0.0775
WCAG Accessibility
Aa — #7A1AAD
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7A1AAD
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7A1AAD
#4DAD1A
Analogous
#301AAD
#7A1AAD
#AD1A97
Triadic
#7A1AAD
#AD7A1A
#1AAD7A
Split-comp.
#7A1AAD
#97AD1A
#1AAD30
Tetradic
#7A1AAD
#AD301A
#4DAD1A
#1A97AD
Monochromatic
#D4A7EC
#AB54D9
#7724A3
#581B79
#2B0D3B
Suggested palettes for this hue.