🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7A4DAB
RGB
rgb(122, 77, 171)
HSL
hsl(269°, 38%, 49%)
CMYK
C:29% M:55% Y:0% K:33%
Luminance
0.1233
WCAG Accessibility
Aa — #7A4DAB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #7A4DAB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#7A4DAB
#7FAC4D
Analogous
#4D4FAC
#7A4DAB
#AB4DAC
Triadic
#7A4DAB
#AC7B4D
#4DAC7B
Split-comp.
#7A4DAB
#ACAB4D
#4FAC4D
Tetradic
#7A4DAB
#AC4D4F
#7FAC4D
#4DACAB
Monochromatic
#E3DBEB
#AF9AC6
#7C5AA0
#63487F
#3D2C4E
Suggested palettes for this hue.