🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7B0D1C
RGB
rgb(123, 13, 28)
HSL
hsl(352°, 81%, 27%)
CMYK
C:0% M:89% Y:77% K:52%
Luminance
0.0443
WCAG Accessibility
Aa — #7B0D1C
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7B0D1C
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7B0D1C
#0D7D6E
Analogous
#7D0D54
#7B0D1C
#7D360D
Triadic
#7B0D1C
#1C7D0D
#0D1C7D
Split-comp.
#7B0D1C
#0D7D36
#0D547D
Tetradic
#7B0D1C
#547D0D
#0D7D6E
#360D7D
Monochromatic
#E76F7F
#CD2339
#761421
#4A0D15
#090102
Suggested palettes for this hue.