Similar colors View all →
Imperial Red
#7B0F1C
Imperial Red
#E63946
Crimson
#DC143C
Brick Red
#B22222
Dark Red
#8B0000
Salmon Pink
#FB7185
Flash Red
#FF4757
Pure Red
#FF0000
Alizarin
#C0392B
Indian Red
#CD5C5C
Mahogany
#A94442
Rosy Coral
#FF6B6B
Dusty Pink
#FFB6C1
"Imperial Red"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Imperial Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #7B0F1C
RGB rgb(123, 15, 28)
HSL hsl(353°, 78%, 27%)
CMYK C:0% M:88% Y:77% K:52%
Luminance 0.0447
WCAG Accessibility
On white 10.9:1
Aa — #7B0F1C
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 1.93:1
Aa — #7B0F1C
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#7B0F1C #0F7B6E
Analogous
#7B0F51 #7B0F1C #7B380F
Triadic
#7B0F1C #1C7B0F #0F1C7B
Split-comp.
#7B0F1C #0F7B38 #0F517B
Tetradic
#7B0F1C #517B0F #0F7B6E #380F7B
Monochromatic
#E4727F #C92639 #741621 #490E15 #090202
Suggested palettes for this hue.
Vintage Sepia View all →
Marrakech View all →
Kyoto Zen View all →

  
Discover more colors View all →
Indian Red
#CD5C5C
Brick Red
#B22222
Pure Red
#FF0000
Mahogany
#A94442
Crimson
#DC143C
Rosy Coral
#FF6B6B
Flash Red
#FF4757
Dark Red
#8B0000
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