Similar colors View all →
Alizarin
#7B2E20
Alizarin
#C0392B
Sienna Brown
#A0522D
Brick Red
#B22222
Mahogany
#A94442
Indian Red
#CD5C5C
Dark Brown
#4E342E
Saddle Brown
#8B4513
Rust
#C2410C
Brown
#795548
Peruvian
#CD853F
Hot Chocolate
#D2691E
Dark Red
#8B0000
"Alizarin"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #7B2E20
RGB rgb(123, 46, 32)
HSL hsl(9°, 59%, 30%)
CMYK C:0% M:63% Y:74% K:52%
Luminance 0.06
WCAG Accessibility
On white 9.32:1
Aa — #7B2E20
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 2.25:1
Aa — #7B2E20
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#7B2E20 #1F6C7A
Analogous
#7A1F3F #7B2E20 #7A5A1F
Triadic
#7B2E20 #1F7A2D #2D1F7A
Split-comp.
#7B2E20 #1F7A5A #1F3F7A
Tetradic
#7B2E20 #3F7A1F #1F6C7A #5A1F7A
Monochromatic
#D8988D #BE5441 #723227 #4C221A #130807
Suggested palettes for this hue.
Neon 90s View all →
Retro 70s View all →
Arctic Tundra View all →

  
Discover more colors View all →
Alizarin
#C0392B
Pure Red
#FF0000
Flash Red
#FF4757
Brick Red
#B22222
Dark Red
#8B0000
Mahogany
#A94442
Imperial Red
#E63946
Indian Red
#CD5C5C
🔄 Converter ♿ Contrast 🌈 Gradient