🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#7C110B
RGB
rgb(124, 17, 11)
HSL
hsl(3°, 84%, 26%)
CMYK
C:0% M:86% Y:91% K:51%
Luminance
0.0454
WCAG Accessibility
Aa — #7C110B
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #7C110B
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#7C110B
#0B747A
Analogous
#7A0B3D
#7C110B
#7A480B
Triadic
#7C110B
#0B7A10
#100B7A
Split-comp.
#7C110B
#0B7A48
#0B3D7A
Tetradic
#7C110B
#3D7A0B
#0B747A
#480B7A
Monochromatic
#E86F68
#CC271E
#731611
#470E0B
#040101
Suggested palettes for this hue.