🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#8B198A
RGB
rgb(139, 25, 138)
HSL
hsl(301°, 70%, 32%)
CMYK
C:0% M:82% Y:1% K:45%
Luminance
0.079
WCAG Accessibility
Aa — #8B198A
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #8B198A
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#8B198A
#188B1A
Analogous
#54188B
#8B198A
#8B1850
Triadic
#8B198A
#898B18
#18898B
Split-comp.
#8B198A
#508B18
#188B54
Tetradic
#8B198A
#8B5418
#188B1A
#18508B
Monochromatic
#E28DE1
#CE3BCC
#832181
#5A1659
#1D071C
Suggested palettes for this hue.