🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#940B08
RGB
rgb(148, 11, 8)
HSL
hsl(1°, 90%, 31%)
CMYK
C:0% M:93% Y:95% K:42%
Luminance
0.065
WCAG Accessibility
Aa — #940B08
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #940B08
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#940B08
#089496
Analogous
#96084D
#940B08
#965108
Triadic
#940B08
#08960A
#0A0896
Split-comp.
#940B08
#089651
#084D96
Tetradic
#940B08
#4D9608
#089496
#510896
Monochromatic
#F07C7A
#E6211E
#8E1210
#600C0B
#1C0303
Suggested palettes for this hue.