🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Alizarin pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#953027
RGB
rgb(149, 48, 39)
HSL
hsl(5°, 59%, 37%)
CMYK
C:0% M:68% Y:74% K:42%
Luminance
0.0845
WCAG Accessibility
Aa — #953027
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #953027
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#953027
#278D96
Analogous
#962755
#953027
#966827
Triadic
#953027
#279630
#302796
Split-comp.
#953027
#279668
#275596
Tetradic
#953027
#559627
#278D96
#682796
Monochromatic
#E1ACA8
#C7655C
#8D3830
#672923
#2E1210
Suggested palettes for this hue.