🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Dark Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#960703
RGB
rgb(150, 7, 3)
HSL
hsl(2°, 96%, 30%)
CMYK
C:0% M:95% Y:98% K:41%
Luminance
0.0664
WCAG Accessibility
Aa — #960703
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #960703
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#960703
#039196
Analogous
#960348
#960703
#965103
Triadic
#960703
#039608
#080396
Split-comp.
#960703
#039651
#034896
Tetradic
#960703
#489603
#039196
#510396
Monochromatic
#F47571
#ED1912
#8E0F0B
#5F0A07
#180302
Suggested palettes for this hue.