Similar colors View all →
Crimson
#970E1C
Crimson
#DC143C
Imperial Red
#E63946
Dark Red
#8B0000
Brick Red
#B22222
Flash Red
#FF4757
Pure Red
#FF0000
Salmon Pink
#FB7185
Alizarin
#C0392B
Rosy Coral
#FF6B6B
Rust
#C2410C
Dusty Pink
#FFB6C1
Indian Red
#CD5C5C
"Crimson"
Red · Winter
🧠 Psychology
Color of energy and passion. Red stimulates attention and evokes urgency, love or strength.
✨ Uses
CTAs, alerts, fashion, beauty, food, sport.
Tip
Crimson pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX #970E1C
RGB rgb(151, 14, 28)
HSL hsl(354°, 83%, 32%)
CMYK C:0% M:91% Y:81% K:41%
Luminance 0.0689
WCAG Accessibility
On white 8.77:1
Aa — #970E1C
Secondary text
✓ AA ✓ AAA ✓ AA Large
On black 2.4:1
Aa — #970E1C
Secondary text
✗ AA ✗ AAA ✗ AA Large

All harmonies

Complementary
#970E1C #0E9588
Analogous
#950E5F #970E1C #95440E
Triadic
#970E1C #1B950E #0E1B95
Split-comp.
#970E1C #0E9544 #0E5F95
Tetradic
#970E1C #5F950E #0E9588 #440E95
Monochromatic
#EC838E #DE2B3D #8D1622 #610F17 #1F0507
Suggested palettes for this hue.
Matcha Tea View all →
Red Passion View all →
Chocolate View all →

  
Discover more colors View all →
Mahogany
#A94442
Imperial Red
#E63946
Crimson
#DC143C
Flash Red
#FF4757
Pure Red
#FF0000
Rosy Coral
#FF6B6B
Dark Red
#8B0000
Alizarin
#C0392B
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