🧠 Psychology
Emotional and creative color. Evokes transformation, innovation and modern femininity.
✨ Uses
Fashion, beauty, youth marketing, creative tech.
Tip
Brick Red pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#971E48
RGB
rgb(151, 30, 72)
HSL
hsl(339°, 67%, 35%)
CMYK
C:0% M:80% Y:52% K:41%
Luminance
0.0781
WCAG Accessibility
Aa — #971E48
Secondary text
✓ AA
✓ AAA
✓ AA Large
Aa — #971E48
Secondary text
✗ AA
✗ AAA
✗ AA Large
All harmonies
Complementary
#971E48
#1D956B
Analogous
#951D83
#971E48
#952F1D
Triadic
#971E48
#47951D
#1D4795
Split-comp.
#971E48
#1D952F
#1D8395
Tetradic
#971E48
#83951D
#1D956B
#2F1D95
Monochromatic
#E49BB4
#CE4B79
#8C264A
#641B35
#280B15
Suggested palettes for this hue.