🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9730AB
RGB
rgb(151, 48, 171)
HSL
hsl(290°, 56%, 43%)
CMYK
C:12% M:72% Y:0% K:33%
Luminance
0.1153
WCAG Accessibility
Aa — #9730AB
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #9730AB
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#9730AB
#45AB30
Analogous
#5930AB
#9730AB
#AB3082
Triadic
#9730AB
#AB9730
#30AB97
Split-comp.
#9730AB
#82AB30
#30AB59
Tetradic
#9730AB
#AB5930
#45AB30
#3082AB
Monochromatic
#E1C0E8
#BE75CC
#8F3BA0
#6E2D7B
#3C1943
Suggested palettes for this hue.