🧠 Psychology
Color of mystery and creativity. Evokes luxury, spirituality and originality.
✨ Uses
Luxury, beauty, spirituality, creative tech, gaming.
Tip
Plum pairs ideally with #F7F5F0 (off-white) and a neutral background for a modern, readable result.
Values
HEX
#9747A9
RGB
rgb(151, 71, 169)
HSL
hsl(289°, 41%, 47%)
CMYK
C:11% M:58% Y:0% K:34%
Luminance
0.1393
WCAG Accessibility
Aa — #9747A9
Secondary text
✓ AA
✗ AAA
✓ AA Large
Aa — #9747A9
Secondary text
✗ AA
✗ AAA
✓ AA Large
All harmonies
Complementary
#9747A9
#59A947
Analogous
#6647A9
#9747A9
#A9478A
Triadic
#9747A9
#A99747
#47A997
Split-comp.
#9747A9
#8AA947
#47A966
Tetradic
#9747A9
#A96647
#59A947
#478AA9
Monochromatic
#E4D4E8
#BB91C5
#8F539D
#71417C
#432749
Suggested palettes for this hue.